FUZE - Services

Unlocking LinkedIn as a Lead Generation Engine

Today’s LinkedIn inboxes are flooded with impersonal, automated messages that lack relevance and human connection, leading to low engagement and missed opportunities.

Email marketing is tougher than ever, SDRs are costly with unpredictable results, and spending endlessly on ads is unsustainable.
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A direct message from a founder carries unique weight and credibility. It signals authority, commitment, and personal investment, making it far more impactful than traditional sales outreach.
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We harness that power, ensuring that every message reflects the founder’s voice turning conversations into sales.

Strategy & Positioning

To effectively engage your ICPs and build a predictable, consistent pipeline, we need to understand your products and services as well as your sales teams do. We’ll take a deep dive into your products & services, research your competition, and build hyper-targeted, high-intent prospect lists for your outbound campaign.

ICP Development

High Intent Prospect Lists

Tone of Voice Alignment

Competitor Research

Messaging Framework

Once the strategy and positioning have been created, we execute your outbound campaign, unlocking the power of Founder-based messaging. We ensure message-market fit to drive sales appointments with high-intent ICPs, including re-engaging 1st connections and building your network with 2nd and 3rd connections. Every day. Done for you.

Message-Market Fit

Appointment Setting

Network Building

1st, 2nd & 3rd Connections

Human Messages

DM Playbook

Sales Resource Development

Conversations need to be earned. One of the best ways to achieve that in a LinkedIn inbox is by offering resources so irresistible they can’t be ignored by your prospects. With 10 years of experience crafting brand strategies for household-name companies, we create lead magnets that stop prospects in their tracks and drive high-value sales appointments.

Case Studies

Lead Magnets

Sales Decks

Optimization & Pipeline Management

The strategy and outreach are dynamic, living campaigns that will be continuously edited and optimized through rigorous A/B testing. Regular meetings with the Fuze strategic team will ensure messages resonate with and engage your target market, turning conversations into sales. Engaged prospects will be continually nurtured through a carefully designed funnel to maximize conversions and drive results.

A/B Testing

Strategy Meetings

Lead Nurturing

Conversion Tracking

Founder-Led Content

Just like Founder-driven messages have the weight and authority to drive sales, the same applies to personal content on LinkedIn. We’ll build your personal brand with industry-specific topics, researched and posted on a weekly basis. Any prospects who engage with this content will be included in the outreach campaign, creating a sales engine that’s always switched on.

Weekly Posts

Topic Research

Thought Leader Content

Unlocking LinkedIn as a Lead Generation Engine

Client Results:

This solution reshaped how we view LinkedIn’s role in our sales strategy

10 leads in 3 days - simple but incredibly effective

We have rolled out this framework to all senior leadership

Unlock LinkedIn as
A Lead Generation Engine

Unlocking LinkedIn as a Lead Generation Engine

Client Results:

This solution reshaped how we view LinkedIn’s role in our sales strategy

10 leads in 3 days - simple but incredibly effective

We have rolled out this framework to all senior leadership

Unlock LinkedIn as A Lead Generation Engine

Unlock LinkedIn as
A Lead Generation Engine